The Performance Realtor
Book II

The Performance Realtor

An identity-first guide to building a real estate business that outlasts any market cycle.

Foreword by Marcus Chu, Chief Executive Officer, ERA Singapore, ERA Asia Pacific & APAC Realty Limited

Coming Soon Early access launching soon.
The Core Insight
"The biggest lie you've been told is that you are a real estate agent. You are a business owner who happens to sell real estate."

That one shift in identity changes how you think about your time, your clients, your systems, and your future. This book shows you how to make it — and why it's the only move that matters.

Inside the Book

Three parts. One permanent shift.

Part I
Foundation — The Inner Game

The Identity Shift. The Two Brains of Every Buyer. The 1% Machine. Why everything you've been taught about real estate starts in the wrong place.

Part II
Systems & Strategy

The Seven Leverage Points. The Compound Calendar. How to build a business that runs on architecture, not effort — and keeps running when you stop.

Part III
Execution & Legacy

The Owner's Operating System. The Long Game. How to build something that outlasts any market cycle — and means something beyond the commission.

Full chapter list inside the book.

Foreword

What Marcus Chu Says

"What impressed me most was not just the results his students achieved, though they are significant. It was the way he thinks. David doesn't teach tactics — he teaches a way of seeing yourself and your business that makes tactics almost irrelevant. Once you see it, you can't unsee it."
Marcus Chu
Chief Executive Officer, ERA Singapore, ERA Asia Pacific & APAC Realty Limited
David Chong
The Author

About David Chong

David Chong entered Singapore real estate in 2011 with a 2.14 GPA and no network. In year one, he closed over 30 units — not through hustle, but through a deliberate shift in how he saw himself. He has since coached over 300 agents and written two books on performance and digital strategy for realtors.

His methodology is built on one premise: who you believe you are determines everything. The Performance Realtor is his second book — and the most complete expression of that idea.

Coming Soon

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